One of the latest Millennial driven trends is the revival of board games in their quest for screen free time.

WHY IS THIS HAPPENING?

Table games are a break away from the stressfulness of constantly ‘on’ media lives, allowing consumers to chill out, connect and be real – role play is part of this.

WHAT IS DRIVING THIS BOOM?

Pandemic was inspired by premium drama – Lord of the Rings where players cooperate as one of the four questing hobbits. It is a game of self-sacrifice and role play and has been a runaway success where you develop your characters, get new rules and the state of the world changes.

Cards Against Humanity originally funded through Kickstarter, is a game that aims to make people laugh by answering questions with politically incorrect response cards.

More out there titles include: Operation F.A.U.S.T., a game where you have to rescue art from Nazis, Machine of Death: The Creative Assassination Game, and FUCK—The Game.

Interested in learning about the other consumer trends? See below:

Choice simplified
Mass Personalisation
Everyday AR
Rise of Cryptocurrency
Golden Age of Audio
Lots of Bots
Experience Economy+
Waste Not Want Not
Cannabis Maximus